The size of your email list isn’t just a vanity metric—it’s a strategic asset that demands careful maintenance. Email list cleaning, the systematic process of removing inactive subscribers and

Buy an email list? Should you do it?

Table of Contents What Is An Unsubscribe Link? An unsubscribe link is a link in your email that allows subscribers to take themselves off your emails list so they don't receive your emails anymore.

Let's assume that you are the owner of a clothing store with branches in different cities. This month you are launching a new line of skirts & blouses but only in the city of New York. To generate

Email list management is how you handle the contacts in your list. Just having a list of email addresses is under-utilizing the power of tools available to segment your email list, send targeted

Your email list is one of the cornerstones of digital marketing. Email marketing helps you increase brand awareness and generate more sales. It’s why you hear so many professional bloggers throw

Wouldn't it be weird if you checked into a hotel and there is no one to tell you where to go, what to do, or just greet and feel welcomed? It certainly would be. You would not form a positive image

The best practices mentioned in this post are exclusively meant for folks whose email list size is 100k or more.