Every plan includes the full SendX toolkit — hygiene, deliverability, automation and sending — with unlimited marketing sends. What changes between plans is the deliverability work around it.
Compare plans.Every plan includes the full SendX toolkit with unlimited sending. Here’s what each plan adds. |
Core
For lean teams & solo senders
from $10/mo/mo
Core covers lists up to 90,000 contacts.
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Professional
Popular
For teams where email is revenue
from $233/mo/mo
Starts at 20,000 contacts.
IP strategy, infrastructure & migration — planned with a specialist before you commit.
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Enterprise
For multi-brand operations
Custom/mo
Starts at 20,000 contacts.
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| Key differences 7 Everything else is the same on every plan — campaigns, automations, forms and unlimited marketing sends. | |||
| Onboarding and deliverability, on scheduled calls with a specialist — setup, inbox placement, action plan and monitoring. | 1 call included | 4 calls included | Dedicated deliverability expert |
| We clean your list automatically — good for your deliverability, good for our infrastructure. | 25K one-time validations then $3 per 1,000 | 25K one-time validations then $3 per 1,000 | Flexible |
| Spam traps, honeypots & complainers — caught before they hurt your reputation. | 25K one-time checks then $5 per 1,000 | 25K one-time checks then $5 per 1,000 | Flexible |
| Weekly diagnose-and-fix on your sender reputation. | 90-day preview | ||
| Inbox placement by provider and domain, over time. | 90-day preview | ||
| See where your email lands — inbox or spam — before you send. | 2 one-time tests then $3 per test | 10 one-time tests then $3 per test | Flexible |
| Send from your own IP — warmed, monitored and yours alone. Not always the right call at lower volumes; your specialist will advise. | — | 1 included then $30/IP/mo* | Flexible |
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Marketing
11
Grow your list and capture attention — forms, pages, popups and content
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| Emails that send themselves when a reader acts — welcome a new subscriber, win back a lapsed one, follow up a click — one to one, at the moment of attention. Why it matters — Behavior-triggered email converts at up to 19× the rate of a one-off blast: it lands while the reader is paying attention. | |||
| Draft, rewrite, and polish email copy with AI assistance inside the editor. | |||
| 1,000+ pre-built templates with categories and search — plus custom template save & reuse, saved row blocks, and sharing across your team. | |||
| Insert any contact field into subject lines and content, with fallback values when data is missing. | |||
| Landing pages Build standalone pages for signups, offers, and campaigns without a developer. Popups Capture emails with timed, exit-intent, and scroll-triggered popups. Embedded forms Drop signup forms anywhere on your site and sync submissions straight to your list. Autofill Popups & Forms Pre-fill popups and forms with known contact data to boost conversions and reduce friction. | |||
| Turn your newsletters into blog posts on a custom-branded site to drive organic traffic. | |||
| Surveys Collect feedback with beautiful, multi-step surveys that integrate with your contact data. Polls Add polls to your campaigns and see responses in one place. | |||
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Sending
17
Campaigns, automations and every way an email goes out
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| Broadcast campaigns Send one-off campaigns to your whole list or any segment of it. Drip sequences Schedule a series of emails that go out on a set cadence after signup. RSS campaigns Turn new posts from any feed into email campaigns automatically. Auto-trigger campaigns Fire a campaign the moment a contact takes a specific action. | |||
| Map branching journeys on a drag-and-drop canvas with conditions, waits, and splits. | |||
| Add text messages as steps inside any automation alongside email. | |||
| A/B testing Test subject lines, content, and send times to find what performs best. Dynamic content blocks Swap sections of an email per recipient based on their attributes or behavior. | |||
| Describe a goal and get a full multi-email sequence drafted for you. | |||
| Push your own events into SendX and trigger sends from anything your product does. | |||
| Native integrations across e-commerce (Shopify, WooCommerce), payments (Stripe), CRM & sales, lead generation, education & events and communication tools — plus Zapier for everything else. | |||
| Send goals and conversions into SendX through the API, custom events and webhooks — signups, purchases, upgrades, anything your product can report. Every conversion is attributed back to the campaign, automation and send that drove it, so your email program is measured in revenue, not opens. | |||
| Custom Reply Route replies to any inbox so the right team sees every customer response. Campaign TTL (Time To Live) Auto-expire campaigns after a set time so stale emails never reach your contacts. | |||
| Send password resets, order confirmations, and other transactional emails directly from the platform — SendPost-powered. Marketing sends are unlimited and priced by contacts; transactional is billed by volume: 5k/mo included on Core, 100k/mo on Professional, CPM-based with no cap on Enterprise. Beyond the allowance, $1.00 per 1,000 on Core and $0.40 per 1,000 on Professional. | 5k emails/mo extra emails $1.00/1,000 | 100k emails/mo extra emails $0.40/1,000 | CPM-based · no cap |
| Outgrown 500k transactional sends a month? Add volume on your Professional plan: 1M sends $150/mo · 3M $400/mo · 5M $600/mo. Above 5M/mo, SendPost infrastructure becomes cheaper and more capable — you graduate when the math says so, not before. | — | From $150/mo (1M sends) | CPM-based |
| High-volume broadcast SMS to your list — currently in private beta. | — | Beta — talk to sales | Beta — talk to sales |
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Deliverability
13
The machinery that gets email into inboxes — routing, reputation, hygiene
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| MX-based routing Route each message down the path best suited to the recipient's mail provider. Multi-provider routing (SendPost) Send across multiple providers and fail over automatically when one degrades. | |||
| Spread sending Pace large sends over time instead of blasting, protecting your reputation. Campaign auto-warmup Ramp volume gradually on new domains and IPs without managing the schedule yourself. Bounce management + suppression Classify every bounce and suppress bad addresses automatically before they hurt you. | |||
| Segment contacts by email provider (Gmail, Outlook, etc.) for targeted deliverability strategies. | |||
| Automatically match each recipient with the right sender name and email to boost open rates. | |||
| Send from your own dedicated IP to fully control your email reputation — warmed, monitored, yours alone. Professional includes your first IP, provisioned based on sending-volume qualification (*reviewed with you during onboarding). Additional IPs $30/month. Not always the right call — a shared IP can outperform at lower volumes; your specialist will advise. | — | 1 included then $30/IP/mo* | Flexible |
| Test where your emails land — inbox or spam — before you hit send. Add tests any time in packs of 10 for $25 — credits never expire. | 2 one-time tests then $3 per test | 10 one-time tests then $3 per test | Flexible |
| Weekly AI diagnose-and-fix on your sender reputation — critical-issue detection, provider-specific insights, prioritized recommendations, health score over time. Core includes a free 90-day preview; always on with Professional and Enterprise. | 90-day preview | ||
| Inbox placement by provider and domain, tracked over time — see exactly where your email lands and what changed. Core includes a free 90-day preview; always on with Professional and Enterprise. | 90-day preview | ||
| We clean your list automatically — because clean lists are good for your deliverability and good for our infrastructure. Core and Professional include one-time validation credits at the size of your plan: a 70,000-contact plan gets 70,000 validations. Beyond that, $3 per 1,000. Enterprise is agreed at contract. | 25K one-time validations then $3 per 1,000 | 25K one-time validations then $3 per 1,000 | Flexible |
| Detect spam traps, honeypots, complainers and disposable domains that basic validation misses — protection for your sender reputation. Core and Professional include one-time checks at the size of your plan, matching your validation credits. Beyond that, $5 per 1,000. Enterprise is agreed at contract. | 25K one-time checks then $5 per 1,000 | 25K one-time checks then $5 per 1,000 | Flexible |
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Audience & insights
9
Who your contacts are, what they do, and what it earns you
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| Organize contacts with unlimited lists and tags, extend profiles with custom fields, and see every contact’s full activity history. | |||
| Basic — slice your list on attributes and simple conditions. Advanced — combine attributes, events, engagement history and behavior: opened, clicked, browsed, bought. | |||
| Deliver each email when that contact is most likely to open it. | |||
| Read Time Insights See whether contacts read, skimmed, or glanced at your emails to fine-tune your content. Bot detection Filter out bot activity so your open and click rates reflect real human engagement. | |||
| Revenue event API Send purchase and revenue events into SendX to tie campaigns to money. Revenue signal dashboard (basic) See revenue attributed to campaigns and automations in one view. A/B test result attribution Judge tests on revenue, not just opens and clicks. | |||
| Per-campaign opens, clicks, bounces and unsubscribes over time, plus a dashboard view across campaigns, workflows and forms. | |||
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Agency & Franchise
7
Multiple brands, clients and teams under one roof
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| Invite your whole team on every plan — no per-seat pricing, ever. | |||
| Verified sending domains on your account — unlimited on every plan. Separate brands, clients or product lines, each on its own domain. | Unlimited | Unlimited | Unlimited |
| Organize sending under separate Teams within one account — each with its own contacts, campaigns and settings. Core includes 1 Team; Professional and Enterprise are unlimited. Ideal for multi-client and multi-brand operations. | — | Book a call | Book a call |
| — | Book a call | Book a call | |
| Isolated tenants for brands, regions, or clients. | — | — | |
| Share templates, tags, and segments across all your teams so every location stays on-brand. | — | Book a call | Book a call |
| Rebrand SendX under your own domain, logo, and colors — and resell it to your own customers. | — | Book a call | Book a call |
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Support & services
6
The humans — onboarding, support and expert help when you need it
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| 24/7 live chat and tickets — with deliverability support included on every plan. | 24/7 chat & tickets | 24/7 chat & tickets | Dedicated account manager + shared Slack |
| Scheduled calls with a SendX specialist, covering both onboarding and deliverability — getting you set up and sending, then auditing placement, agreeing an action plan and monitoring it. Core includes 1 call; Professional includes 4. Enterprise gets a dedicated deliverability expert rather than a call allowance. | 1 call included | 4 calls included | Dedicated deliverability expert |
| Help reviewing your sending practices against CAN-SPAM, GDPR, and CASL requirements. | — | — | |
| Architecture guidance on IP strategy, domain structure, and sending topology. | — | — | |
| We build the connection to whatever system you need SendX talking to. | — | Book a call | Book a call |
| Negotiated contract terms, PO-based billing, and custom invoicing. | — | — | |
* Dedicated IP on Professional is provisioned based on sending-volume qualification — reviewed with you during onboarding.
| Contacts | Core | Professional |
|---|---|---|
| 1,000 | $10/mo | Starts at 20,000 |
| 2,500 | $20/mo | Starts at 20,000 |
| 5,000 | $40/mo | Starts at 20,000 |
| 10,000 | $60/mo | Starts at 20,000 |
| 15,000 | $80/mo | Starts at 20,000 |
| 20,000 | $120/mo | $233/mo |
| 25,000 | $150/mo | $286/mo |
| 30,000 | $180/mo | $338/mo |
| 35,000 | $190/mo | $351/mo |
| 40,000 | $200/mo | $364/mo |
| 45,000 | $210/mo | $376/mo |
| 50,000 | $230/mo | $405/mo |
| 60,000 | $280/mo | $484/mo |
| 70,000 | $300/mo | $510/mo |
| 80,000 | $320/mo | $534/mo |
| 90,000 | $360/mo | $590/mo |
| 100,000+ | Book a call | Book a call |
These prices cover unlimited marketing sending and your transactional allowance. Transactional beyond that allowance is billed separately —
When inbox placement starts costing you revenue. Professional adds the placement numbers — by provider, by domain — and a named specialist who works them with you.
When you’re running multiple brands or clients on shared infrastructure and need tenants, dedicated IPs and paperwork that survives procurement.
Change direction any time — plans move prorated to the day, and your list, automations and history come with you.
List cleaning is fully included on Professional — your full list cleaned at onboarding, then automatically as you send. Competitors charge $50–$200/mo for this as a separate service.
Every plan includes the REST API, custom events and webhooks — the same ones our own integrations run on. No developer tier, no API add-on.
Sync customers, trigger on orders and payments, and connect anything else through Zapier. Every integration is on every plan — none of them are gated or metered.
Small list? Start at $10. Up to 1,000 contacts gets the same unlimited sending, automations and API as everyone else.
Start with Core →Everything you need to know about SendX pricing.
You pay for the size of your contact list, not how much you send. Pick your list size, pick a plan — marketing sends are unlimited on every plan. Core starts at $10/mo for up to 1,000 contacts, Professional at $233/mo for 20,000 contacts, and annual billing saves 25%.
A unique, subscribed email address across all your lists. Unsubscribed and bounced addresses don’t count toward your total, so you’re never paying for people you can’t email.
Not on Core or Professional. There are no per-email fees and no send limits on marketing campaigns on any plan — daily newsletter, weekly campaign, big seasonal push, same price. Transactional sending is metered separately: 5,000 sends/mo on Core and 100,000 on Professional, then $1.00 per 1,000 on Core and $0.40 on Professional.
The AI Deliverability Advisor and advanced delivery reports are Professional features. On Core you get 90 days with both switched on so you can see what they surface about your sending; after that they turn off unless you move to Professional, where they’re part of the plan.
Above 100,000 contacts every account is priced with you on a call — at that scale, infrastructure setup, IP strategy and migration planning deserve a real conversation. Book a call and we’ll price it with you; the platform and the trial work the same.
Any time, in either direction, prorated to the day. Your list, automations and history come with you — plans change what’s around the toolkit, not the toolkit itself.
14 days, no credit card required. If you do nothing at the end, you simply don’t get charged — there is nothing to cancel.
Yes — Core starts at $10/mo, and small lists get the same unlimited marketing sends, automations and API access as everyone else. Nothing essential is held back for upgrade bait.
